Purbeck Ice Cream Partner with Jurassic Coast Trust on New Range of Flavours

PIC and JCT at Keats
Purbeck Ice Cream’s team with Guy Kerr and Sam Rose from the Jurassic Coast Trust at Keats Quarry in Purbeck

Purbeck Ice Cream has teamed up with the Jurassic Coast Trust on an exciting new range of ice cream flavours. Due to launch this autumn, the new flavours will inspire people with Purbeck’s ancient stories of dinosaurs and marine reptiles, whilst raising much-needed funds to help look after the Jurassic Coast World Heritage Site.

Based in the beautiful Dorset countryside near Wareham, Purbeck Ice Cream uses fresh Purbeck milk, thick Dorset cream, British sugar and an abundance of natural ingredients. Their ice cream is all made on the farm with fun, love and passion by a small and friendly team, and their products and team have scooped multiple awards in recognition of quality, brand image and innovation.

Five pence from the sale of each tub in the new range will be donated to The Jurassic Coast Trust, to protect and help people have the best possible experience of England’s only natural World Heritage Site. The partnership is particularly timely as the Trust takes on management of the Site in July 2017 from local authorities.

As a result of their outstanding fundraising efforts, Purbeck Ice Cream will be welcomed as one of the Jurassic Coast Trust’s Lead Business Partners, a group which also includes Clinton Devon Estates, West Dorset Leisure Holidays and Lulworth Estate. Lead Business Partners contribute £3,000 or more annually to the Trust.

Guy Kerr from the Jurassic Coast Trust said of the partnership. “We are delighted to partner with Purbeck Ice Cream, a prestigious family business synonymous with the Jurassic Coast. With the Trust’s new increased responsibility for protecting the coast, securing the support of major local businesses is now more crucial than ever. We look forward to the new range of flavours inspiring people with Purbeck’s ancient stories, whilst helping to look after our World Heritage Site for all to experience.”

Emily Freeman of Purbeck Ice Cream said of the new arrangement, “We are absolutely thrilled to be working in partnership with the Jurassic Coast Trust, as the preservation and maintenance of our beautiful and internationally renowned Jurassic Coastline is an integral part of the local community and landscape. We are proud to be able to contribute through our new range to be launched in autumn, and look forward to a dynamic and valued partnership.”