Palmers Brewery is teaming up with local charity The Jurassic Coast Trust to boost support for the Jurassic Coast and to help share information about the World Heritage Site.
Under the Palmers Brewery Fund, the Trust received funding to produce a range of information about the Coast, including some brand new activity sheets for children that teach them about the local coast and inspire their interest in the geology and landscape around them. Other leaflets provide an introduction to the Jurassic Coast and information about specific locations and highlights.
All the sheets will be available in Palmers Pubs between Lyme Regis and Burton Bradstock and will reinforce the link the local brewers have with West Dorset and its unique heritage.
It is hoped that the sheets will also galvanise support for the Trust, who are the only charity supporting the whole of the Jurassic Coast and who are dependent upon fundraising and the help of volunteers. Youngsters who are inspired by the activity sheets will also get the chance to sign up to become Go Jurassic Rangers, the children’s club for children who are enthused about the coast or simply for those who love dinosaurs and fossils.
John Palmer, Palmers Chairman & Managing Director says of the collaboration: “We are delighted to be working with The Jurassic Coast Trust to raise awareness of our incredible natural world heritage here on the West Dorset Coast. Our business which includes over 50 pubs in Dorset, Devon and Somerset as well as our brewery and wine shop in Bridport is at the very heart of the Jurassic Coast. We are happy to encourage our customers to learn more about it and even consider running one of our pubs to let.”
Alexandra O’Dwyer from the Jurassic Coast Trust adds: “Palmers are a well-recognised local company who are really able to help us reach out to visitors and residents alike with information about the Coast and how people can support it. We were thrilled to receive a grant from the Palmers Community Fund and would like to thank them for their generous support of the Jurassic Coast. People don’t often realise how much money and effort it takes to look after our World Heritage Site, now and for the future, and we are reliant upon visitors, residents, businesses and funders to support our work.”