Jurassic January 2022 took place on Wednesday 26 January 2022 via Zoom. At this year’s event, we looked at how the tourism, heritage and cultural sectors can forge the way ahead for 2022 and beyond.
We featured a range of speakers who provided insights into the latest developments across these sectors and what it means for local businesses. The Jurassic Coast Trust also spoke about some of our plans for the year – which marks the 20th anniversary of the World Heritage Site’s inscription.
Below you can find the video links to each of the speakers’ presentations from Jurassic January 2022.
CEO, Jurassic Coast Trust
Lucy introduced the day and talks about the Jurassic Coast Trust’s plans for the year, including our exciting plans to celebrate the 20th anniversary of the World Heritage Site’s inscription.
Director of the National Coastal Tourism Academy
Samantha kicks off Jurassic January with an update from the National Coastal Tourism Academy, including an overview of the results from their 2021 Staycation Travel Survey, which measured satisfaction levels in those who holidayed on England’s Coast last year.
Chair of South West Tourism Alliance
A regular speaker at Jurassic January, Alistair provided the latest updates from his campaigning and lobbying work with the SWTA, and insights as to how the visitor economy is shaping up for 2022 and beyond.
Heritage Business Manager, Bath World Heritage Site
Simon will share insights from the iconic Roman Baths, discussing the impacts of COVID, lessons to take forward on visitor management, and progressing the conversation around sustainable tourism.
Project Co-ordinator, South West Coast Path Association
South West Coast Path Association (SWCPA) works to improve and protect the 630 mile National Trail which follows the coast in the south west from Minehead, Somerset to South Haven Point in Dorset.
Alex will be discussing current SWCPA work to improve access for under-represented or under-served audiences in order to make the amazing resource that is the South West Coast Path as easy to access for everyone as possible.
This has become increasingly relevant more recently as coronavirus has highlighted the importance of people being able to access natural environments close to their homes and health inequalities.